Category: Service Design
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By Luke Soon | AI Ethicist & Human Experience Futurist We often talk about AI as a tool to enhance… Read more
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As AI agents evolve from task-bound assistants into autonomous, human-like collaborators, we stand at the threshold of an ethical reckoning.… Read more
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In a Nutshell PwC’s AI Augmentation Spectrum provides a structured way to understand how AI interacts with humans in different… Read more
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The concept of Next Best Action (NBA) has long been a cornerstone of customer-centric strategies, enabling businesses to deliver personalised… Read more
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As a management consultant and experience designer, I’ve often found myself at the intersection of design thinking and systems thinking. These two approaches… Read more
Genesis: Human Experience in the Age of Artificial Intelligence 